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CRA JOURNAL Click here to see the latest CRA Journal.



The CRA Security Alert System aids members in the identification and recovery of stolen or converted equipment.  more...

The latest Alert # 2015-16 was filed on August 18, 2015. Pdf files of this and all other Alerts filed since 2012 are available in the Members Only section to view and download. Click Here to log in and view.

Statewide Generator Theft Warning issued: July 7th

Fraud Scam Warnings issued May 1st , May 13th and June 9th


SUPPLIER LOCATOR Locate a Supplier by Category.


CLASSIFIED ADVERTISING New Member Benefit - 3 Months of FREE Classified Advertising on more...

 Find a Rental Center    
Why Rent

Renting is a very wise choice. Click here to find out all the reasons to rent.

Find a Rental Center

Locate a Rental Center near you for all your equipment needs.

Code of Ethics

As a member of the California Rental Association and a neighbor in the local business community...More






Rental Rally Tradeshow 2015 RECAP!

Optimism was high as rental centers and vendors met for a few days of networking and fun.  The CRA Rental Rally 2015 in Las Vegas at the South Point Casino Hotel and Convention Center hosted a sold out show floor of 187 booths for both party and general equipment rental centers.  Over 350 rental professionals attended. more...

2014 Awards announced at CRA 2015 Rental Rally Tradeshow!
David Dworschak of Don’s Rental honored  with the James Gartland Memorial Award more…
Torsten Erbel honored with the Bud Loeber Friendship Award more…


2015 RV Campout Review - Quatzite, Arizona
The RV Rally in Quartzite was full of mild sunny weather ahd fun!. more…

CRA is pleased to announce the launching of its First Annual Golf Tournament to be held on August 28, 2015 at the Eagle Glen Golf Club in Corona, CA. more...

Member Highlight -- American Rentals LEEDing Way with its New Long Beach Location!

Celebrating its 30th year in the industry, American Rentals marked their milestone by opening a brand new state of the art facility at 88 W. Victoria in Long Beach, California. more...

Click here to see the newest ground up LEED certified rental yard be built in 3 minutes!

New listing in CRA's Classified Section - BeeHoppy LLC's Extreme Event Color more...

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New Service Valued Provider!

We are happy to announce 360 Payment Solutions will be CRA’s new Service Valued Provider for credit card processing. more... 

CRA Now on YouTube!

CRA's newest YouTube Videos:

Legislative Updates

April 20, 2012 NLRA Posting Requirement Stopped For Now more...

April 17, 2012 WATER Coalition Letter to Cal-EPA more...

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October 27, 2015 - Livermore, CA

San Francisco Bay Area Territory & ARA of Calif. Joint Meeting Hosted by RGW.


November 2-4, 2015 - Seattle, WA

NW Rental Conference more...


CRA Territory Holiday Parties

December 2, 2015 – Vintage Territory
December 3, 2015 – San Francisco Bay Area Territory
December 8, 2015 – Tri-County Territory

December 9, 2015 – Greater LA/ Orange Territory
December 10, 2015 – Inland Territory


January 26-28, 2016 - Las Vegas, NV

2016 West Coast Rental Rally Trade Show

Rental Rally 2015 Logo

Links for Additional Information




To see the full Calander of Events Click Here