Attendee Information

January 25 - February 25, 2021

Rental Centers Attend for Free!
Stay Home - Stay Safe... and Participate!


We are excited to produce CRA's Virtual Rental Rally Tradeshow where equipment and party rental vendors can showcase their products and services to Equipment and Party Rental Centers - FOR FREE!

Engage with the Exhibitors!
  • Video Chat Room
  • Schedule Appointments
  • View Demos
Enter Contests!
( Prizes will be awarded on February 25, 2021)
  • End of Show Raffle! 
    Attendees receive an entry into the End of Show Raffle when they register and will receive additional entries by visiting exhibitor Booths! The more booths visited, the more chances to win Gift Cards, provided by our Generous Sponsors!
  • Booth Raffles!
    Additionally, Win amazing prizes by visiting the exhibitors that are offering Booth Raffles! Simply fill out the drawing entry form at their booth for a chance to win their prize. 
CRA Virtual Events!
(Note all times are Pacific Standard Time)
  • Virtual Cocktail Party
    • Jan. 26th 4 - 5 pm 
  • Virtual Round Table Discussions
    • ​Jan. 27th 11 am - Noon "Coping with COVID in the Rental World"
    • Jan. 27th 1-2 pm "CYRP"
    • Jan. 27th 3-4 pm "General Open Discussion Reviewing the Pros and Con's of a Virtual Trade Show"
  • Net Working Lounge
  • End of Show Raffle
    • Feb. 25th
 Attendees Sign Up Here

About CRA

The California Rental Association (CRA), located in Sacramento, CA, is a nonprofit trade association representing the equipment and party rental industry since 1946.

CRA is governed by a Board of Directors composed of a 17 rental center members plus 5 Associate members.

Our member-led committees are charged with acting in the best interests of the association and shaping CRA’s programs and policy proposals.

The association staff is directed in these efforts by the Executive Director.