Rental Rally 2022 Sponsors


Thank you to our show Sponsors!


Platinum Sponsor

Alliance North America

Gold Sponsors


Silver Sponsors


Diamond Jubilee Sponsors



Lift Smart

Exhibit Hall Trail

Commerative Gifts


About CRA

The California Rental Association (CRA), located in Sacramento, CA, is a nonprofit trade association representing the equipment and party rental industry since 1946.

CRA is governed by a Board of Directors composed of a 17 rental center members plus 5 Associate members.

Our member-led committees are charged with acting in the best interests of the association and shaping CRA’s programs and policy proposals.

The association staff is directed in these efforts by the Executive Director.